This makes Amsterdam a unique and welcoming city, easy to get to know and easy to get around (especially if you ‘go native' and buy or rent a bike!).
Therefore Amsterdam offers the advantages of a big city--culture, entertainment, good public transport, international shops and facilities, history and heritage--combined with the benefits of a small city--friendly and safe atmosphere, not too much traffic, and only a short journey to wherever you need to go.
Amsterdam is also (relatively) quick to reach from almost any spot on the globe, as Schiphol airport is one of the largest international airports in the world.
Amsterdam is brimming with creativity, innovative character and trading spirit, and has proved itself to be an attractive city for international investment throughout the centuries, from the Golden Age up till today. One of the 'top cities' in Europe, Amsterdam is recognised as a European knowledge hub - a key player in the global economy, at the forefront of international industry, business and financial services, with high levels of talent and excellent connections to the rest of the world.
Amsterdam is a living, thriving and forward-looking city, with a large population of highly educated young professionals and students. In its picturesque streets the latest trends and technologies happily rub shoulders with its historic past, and you will quickly discover that there is a lot more to the Dutch than tulips and clogs.
